Piggy-backing on this incentive event's name, Club Sunsoft, we used the Metro Theatre, a popular nightclub in downtown Sydney, as the Business Session venue, creating a contemporary urban underground night club. The set design mimicked a subterranean basement complete with rafters and brick walls all fabricated for this event. We created a mock-rock group called SunKiss, inspired by Kiss, the infamous rockers. In outrageous make-up, the executives completed the illusion by dressing as the rockers and a key executive was done up as notorious lead singer Gene Simmons who lip-synched to custom lyrics. The offbeat, over-the-top production drew rave evaluations from Sun leaders and the sales force.